I had the opportunity to work on the branding for CalArts Expo 2023, an annual event held for all of the schools within the Institute. Along with my classmates and good friends, Michelle Bac and Joshua Concepcion, we developed the entire identity, including a logo and secondary graphic elements, and applied it to accompanying materials, such as posters, website and social assets, wayfinding signage, motion pieces, t-shirts, and more.

CalArts, Spring 2023.